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By EDGAR O. CRUZ, Executive Editor FOLLOW THAT SUPERSTAR! TODO! ENTERTAINMENT’s new tagline for 2012, FOLLOW THAT SUPERSTAR!, sets up the website’s difference over the other sources of entertainment buzzes. TODO! ENTERTAINMENT is a brief of real and important daily and up-to-the minutes entertainment buzzes. Besides being both about a source of national, regional, and international entertainment buzzes, it also expands the meaning of entertainment in its general sense to include food, travel, fashion, art, and culture. TODO! ENTERTAINMENT’S other main difference is that it mainly follows only the big stars, what we term as superstars. Newbie and has-been actors and people involved in production are not our concern. This is necessarily a redefinition of the term “superstar” to mean currently big and in-demand entertainers. “Star” turns a generic term for entertainers. This is in connection with our ideal that entertainment buzzes are not as important as global, national and local news that we are not aiming to report it every details. TODO! ENTERTAINMENT does not participate in publicity gimmicks and dime-a-dozen entertainment awards which are given out primarily for public relations purposes by not reporting them. We don’t have any intention to repeat, at least in most many cases, what are widely available from other sources. There will be exceptions,for sure, those that we consider true, worthy, and beautiful. We believe that the Filipino’s preoccupation with rumors is damaging to national development and this website will not be a part. TODO! ENTERTAINMENT is showbiz updated! |
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